Mark Hammond
Committee
Region 14 cards, which have just had a bit of a refresh to put the emphasis on our social meets and joining the club.Should trying to recruit youngsters to join the club be a priority if youngsters are not buying Harleys ? A post above states people buy Harleys later in life with retirement lump sums, or they slow down their sportsbike aspirations for a gentler life or if younger they use PCP/HP. So it would seem some of these youngsters will revert to Harley later in life so keeping a healthy membership number as we currently have, assuming Harleys build bikes to attract them. Maybe people see bike clubs as a "one fits all" meaning they lump MC, Owners Club, Riders Club etc all in one basket and think with the rules and expectations and some negativpress of MC clubs that club membership is not for them. Those that have been there know this not to be the case. Getting our name out there with flyers, business cards left on bike seats whenever you see a parked Harley, leaving flyers, cards at weekly/monthly meets so getting our name out there infront of HOG. A tough ask being as dealerships push HOG. Personally whenever I visit a dealership I wear some visible HDRCGB insignia, hoody, sweatshirt, waistcoat etc. and people have asked about the club. Many don't see past HOG. Just my 2p's worth for what it's worth.
The QR code is for the main club membership joining page.